Magento Enterprise Edition 1.13:  Learn why and how you should upgrade

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May 29, 2013 I 9:00 am (PDT)

Benefits and Best Practices for Upgrading to Magento Enterprise Edition 1.13

Magento Enterprise Edition 1.13 offers optimum performance and scalability, but, as with any software upgrade, there are many questions merchants have, such as “Do I really need to upgrade? What’s the benefit for me to do so?” and “What’s the best way to upgrade smoothly?” Get answers for these questions, and more, in our upcoming webinar.

In this webinar, the Magento team will cover:

  • Key features of 1.13 that drive business results
  • Advantages of upgrading
  • Upgrade process best practices
  • Date: May 29, 2013 I 9:00 am (PDT)

    Presenters:

    Udi Shamay, Department Head, Expert Consulting Group
    Baruch Toledano, Director, Product Management

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    WebShopApps Earns Platinum Industry Partner

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    Magento welcomes WebShopApps as the newest Platinum Industry Partner. Established in 2008 and a Gold Industry Partner since 2011, WebShopApps has been a consistent, innovative leader in the development of eCommerce shipping solutions, with their products in use on a large number of sites worldwide. Because of their success in the Magento community, they have been hand selected to join as a Platinum Industry Partner.

    “We’re truly honored to be a Platinum partner of Magento’s and feel this speaks to our years of dedicated work within the Magento community,” says WebShopApps owner Karen Baker. “But it’s also a direct reflection of the support and loyalty we’ve received from the many thousands of merchants who have utilized our products over the years. Our sincere thanks and appreciation goes out to each and every one of them.”

    WebShopApps has marketed over 40 advanced shipping extensions to date, and they show no signs of slowing down in 2013. At this year’s Magento Imagine eCommerce Conference, WebShopApps announced a partnership with the logistics company Cerasis on a new freight shipping extension, and also demonstrated an all-in-one, cloud-based shipping interface called ShipperHQ.

    Visit WebShopApps at www.WebShopApps.com

    Or learn more about ShipperHQ at http://www.ShipperHQ.com


    Magento Kicks Off European Tour in the Netherlands

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    From May 29-30, the Magento team will travel to the Netherlands to celebrate the fifth-annual Meet Magento event with the Dutch community and kick-off a small European tour of industry events! After visiting Netherlands, the Magento team will travel to Meet Magento Germany and Bargento in Paris before coming back to the U.S. for IRCE in Chicago.

    This Meet Magento event brings together a variety of online retailers, Magento Solution and Industry partners, eCommerce executives, agencies and Magento developers. It has become the most important yearly event for all companies involved with Magento solutions in the Netherlands to share their eCommerce experiences and expertise.

    After the opening keynote by Magento Co-founder and COO Roy Rubin, the event will have over twenty-five highly-qualified speakers that will offer topics ranging from marketing and business to development and optimization, and there will be an introductory workshop for Magento solution beginners. The event also features a complete English track and several breakout sessions for International visitors.

    A limited number of last-minute tickets are still available for €140. For more information on the event and ticket sales in English, visit meet-magento.nl/en. Don’t miss out on this opportunity to Meet Magento in the Netherlands at the end of May!

    Meet Magento Netherlands is brought to you by Dutchento.


    Magento’s Most Innovative Enterprise Site of 2012 Award Goes to Delicious Karma

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    We are delighted to announce that Delicious Karma is the winner of Magento’s Most Innovative Enterprise Site of 2012 Award. As a new daily-deals startup, Delicious Karma wanted a fully scalable eCommerce site that could support the company’s rapid growth and cutting-edge business model. To make this happen, Silver Solution Partner Rocket Web leveraged the Private Sales, Rewards and Social Media features built into Magento Enterprise Edition, and launched a public beta that engaged over 5,000 active users, and generated an average order size of $70 within the first six months. Since then, Delicious Karma has acquired thousands of new users, and they have a 40% repeat-purchase rate.

    Michelle Ritchie, chief marketing officer and founder of Delicious Karma, couldn’t be happier. “Magento Enterprise has enabled us to build something not previously possible: a network of deeply engaged food lovers that want to discover, learn and share their passions for delicious, real food.”

    “We continue to be impressed by the innovation from our solution partners as they push the boundaries of the Magento platform,” noted Roy Rubin, co-founder and chief operating officer at Magento. “The advances that Rocket Web brought to life for Delicious Karma capture the essence of the art and technical expertise of successful commerce. We look forward to seeing our merchants and partners continue to push the bleeding edge of commerce innovation in 2013.”

    Congratulations to Delicious Karma and Rocket Web, and thank you again to all of the partners and merchants who submitted entries for the 2012 award!


    Magento Helps Build The Home of Beautiful Clothes In No Time

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    Kate Starmer-Smith created Atterley Road to get all of her favorite brands and high-street boutiques into one place: the home of beautiful clothes. It would be a place that would remind you of your most stylish friend, someone in-the-know, but approachable. To be the first to make this happen, Starmer-Smith turned to Magento Solutions Partner Screen Pages for a site that could combine compelling photography and lifestyle content with her unique shopping experience.

    Screen Pages tapped Magento’s flexible, customizable eCommerce platform, Magento Enterprise Edition, for an elegant online store with a clean design, attractive navigation, sophisticated merchandizing tools, strong social marketing features, and the ability to integrate with JDA’s Red Prairie ERP system for fulfillment.

    Atterley Road launched in mere months—on time and on budget. Immediate results included over ten-thousand daily visitors, a 400% projected increase in yearly sales, and the number five spot on Vogue’s list of Top 100 Online Stores.

    View Full Customer Success Story

    Thousands of companies – including many of the world’s biggest brands – are using Magento Enterprise to grow their online businesses. Wondering how Magento Enterprise can help your business?

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    Have a Magento success story you’d like to share? Contact success@magento.com.


    Roy Rubin to Keynote Bargento in Paris on June 4th

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    Roy Rubin, Co-Founder and COO of Magento, will launch the 2013 Bargento event in Paris, on June 4th. This event is a great opportunity for the European Magento ecosystem to meet other developers, partners and merchants and learn more about Magento.

    Along with an opening keynote speech from Roy Rubin, this year’s exciting workshops and learning sessions include, a live analysis of several innovative Magento based websites by Magento Developer NBS System and Magento Solution Partner DND Agency, an online persuasion analysis that can help eCommerce sites increase conversion rates by psychologist and Magento expert Guido Jansen, and presentations of new projects by Yoav Kutner (Oro CRM) and Fredéric de Gombert (Akeneo).

    Magento is also sponsoring the free Bargento after party in one of the most prestigious venues in the heart of Paris, Palais Maillot, so don’t miss this event!

    For more information on Bargento and to register, visit bargento.fr and be sure to follow them on Twitter.

    Bargento 2013 is brought to you by NBS System.

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    Magento Is The Leading eCommerce Platform For Alexa’s Top 1M Sites

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    The February 2013 edition of Tom Robertshaw’s quarterly eCommerce survey reports that Magento is the leading eCommerce platform among Alexa’s top one million sites for the third year in a row.

    The survey analyzed the platform signatures of the Alexa top one-million websites and found that 26% of them are using Magento. Not only is this a 30% increase in market share since the February 2012 report, it is almost triple the number of sites using the second and third place platforms. This year, the survey also looked at the top 100,000 busiest sites and found that Magento powers 28% of the store sites on that list, which is more than double the number of stores using our closest competition.

    “Our business keeps growing for one simple reason,” says Magento founder, Roy Rubin. “Our customers are succeeding.”

    Thanks again to Tom Robertshaw for this survey, and to all of the merchants, developers, partners and community members who have found success on Magento platforms.

    About Tom Robertshaw’s Survey:

    The survey takes the list of the top 1 million sites as provided by Alexa (an Amazon-owned company). It then fetches the HTML document for the home page and analyses against a library of over 225 platform signatures that have been written. The accuracy of the survey is being improved with each edition as signature rules are added and reviewed.

    Want to know more about how leading companies are succeeding with Magento? Read our Customer Success Stories.


    Learn to Manage Your Store!

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    Our Online Instructor-Led, Managing Your Magento Store course will show you how to set up and configure your Magento Enterprise Edition site and store to meet the needs of your customers, and to grow your business. Tailored to store owners, merchandisers, and operations staff, this course covers all aspects of the Magento Admin Panel, including Catalog, Product Marketing and Operations.

    We’re also offering this class at two different times, so there is sure to be a schedule to fit your needs:

    Managing Your Magento Store

    May 20 – 24, 2013

    9am – 12:30pm PDT

    July 22 – 26, 2013

    5am – 8:30am PDT

    No travel is required for this instructor-led, online course so register today!

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    Netresearch Celebrates the Fifth Anniversary of Meet Magento Germany

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    From June 3-4, 2013, Netresearch is hosting its fifth-annual Meet Magento Germany and the Magento team will be traveling to Leipzig to celebrate this milestone with the passionate German community! The event brings online retailers, eCommerce executives, industry partners, agencies and Magento developers together to share their Magento eCommerce experiences and expertise.

    The two day program will include an opening keynote address by Roy Rubin, special sessions from the Magento team, and over forty highly-qualified speakers. The conference offers topics for every interest, from process-optimization strategies for Magento beginners, to creating responsive design, to internationalization.

    “We are pleased that we were able to establish Meet Magento in [such a] short time as a must-attend event for online retailers, Magento partners and software developers. We will celebrate the fifth anniversary of the event in a special way at our traditional after-show party in the Moritzbastei.” said Thomas Fleck, director of Netresearch App Factory AG.

    A limited number of last-minute tickets are still available for 215€. For more information on the event and ticket sales, visit meet-magento.de. Don’t let this opportunity pass you by. Be in Leipzig in June!


    Join Magento at Fashion Digital Los Angeles

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    Join Magento at the Intersection of Commerce and Couture

    Fashion Digital Los Angeles (FDLA) is the first and only conference exclusively dedicated to the world of fashion and eCommerce, and Magento is honored to be the lead sponsor of the upcoming FDLA event, on May 16th, at the Director’s Guild of America Theater.

    This is an exciting opportunity to network and connect with hundreds of digital executives from leading fashion brands including HauteLook, Guess, Refinery29, Pacific Sunwear and more. Hear keynotes from the co-founders of Modcloth, Eric and Susan Koger, Chief Creative Officer of BCBGMAXAZRIAGROUP, Lubov Azria and our very own, Co-founder and Chief Operating Officer of Magento, Roy Rubin!

    We wanted to extend a special invitation for you to join us at the conference, and as a Magento guest, you can save 25% with Promo Code: 25MGTO

    For more information on all the speakers and to register for the event, please visit lafashiondigital.com.

    We hope to see you there!


    Developers Paradise Lures Attendees to Mallorca in September

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    Hosted by Magento Partner Netresearch, the Developers Paradise conference heads off to Palma de Mallorca, Spain, September 16th-19th, 2013.

    At this annual summer event, attendees from all over the world will join in a lively exchange of knowledge, exciting sessions and workshops, fun free-time activities and lots of networking, all in a gorgeous island setting. As always, the focus of this conference is for attendees to share their knowledge of and experience with Magento.

    This year, Netresearch is also encouraging attendees to help lower ticket prices by registering more than seventy attendees before May 31st, and by finding more sponsors for the event. A clever ticker on the event website informs conference guests of the current sponsor count and funds raised.

    Tickets are already on sale for the event, and you can purchase them at the early-bird price until the end of May. After May 31st, tickets will be available at a late-registration price, so don’t wait!

    If you want to be part of the event and contribute topics for discussion, feel free to fill out the Call 4 Papers form on the “Schedule” page. Find more information about the event at: http://www.developers-paradise.com.


    A Classic Brand Gets New Customers with a Complete Overhaul on Magento

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    Launched in 1949, GANT was the first company to market the English button-down shirt to a larger American audience, and, over the years, they became known for their innovative tailoring, such as the button-down collar and the box pleat. Today, GANT carries full lines of men’s and women’s clothing, sold in more than sixty countries.

    Concerned that their exiting online store wasn’t attracting new traffic, converting visitors, or offering consistent branding, GANT chose Magento Solution Partner Vaimo to help them do a complete overhaul. Vaimo both designed and implemented and visually-rich site with Magento Enterprise Edition that was easy to manage, internationally scalable—and better at driving and converting traffic.

    Since then, conversion is up 290%, site traffic is up 13%, and GANT has launched a phased rollout to fifteen new countries.

    View Full Customer Success Story

    Thousands of companies – including many of the world’s biggest brands – are using Magento Enterprise to grow their online businesses. Wondering how Magento Enterprise can help your business?

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    Have a Magento success story you’d like to share? Contact success@magento.com.


    New Magento eBook – Ten Tips for Increasing Conversion Rates

    As acquisition costs rise, online merchants are under more pressure than ever maximize the conversion rates of the customers who come to their websites. Our new eBook on Increasing Conversion Rates identifies some easy and not-so-obvious opportunities …

    Magento Event Honors Solution Partners

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    At the conclusion of Magento’s 2013 Imagine eCommerce Conference, we gathered with Solution Partners for the Annual Solution Partner Leadership Summit. 110 Solution Partner companies from all over the world came together to review the past year, discuss forward-looking goals and plans, and recognize the valuable contribution of our Solution Partners.

    During this meeting, we acknowledged the outstanding performance in 2012 achieved by the Solution Partner channel. We are honored to have so many partners committed to delivering creative, innovative and successful Magento Enterprise Edition-based sites.

    Special “Partner Excellence Awards” were presented to nine partners for their outstanding performance based on Magento Enterprise Edition revenue, quality of implementations and customer satisfaction. An additional five awards were presented to companies who showed their potential as rising stars in the partner network, with accomplishments including remarkable year-over-year growth (2011 to 2012), and proven dedication to the development of their Magento Enterprise Edition practice.

    We congratulate these Solution Partners, and thank the entire Solution Partner network, for their hard work and commitment to Magento and to our joint customers.

    “Magento’s Solution Partner program continues to play a critical role in the growth of Magento in key verticals and markets. Our Solution Partners are leaders in the creative and technology communities, driving towards merchant success. We are honored to acknowledge their continued contributions to our thriving ecosystem, and express our appreciation for their relentless dedication and hard work.” – Roy Rubin, COO and co-founder of Magento.

    Partner Excellence Award

    These partners showed significant success in their markets selling Magento Enterprise Edition and in delivering quality implementations to customers.

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    Fast and Emerging Partner Award

    These partners showed the greatest growth in their Magento Enterprise Edition business, or greatest expansion in new and emerging markets.

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    Magento Solution Partners are design and eCommerce experts, but more importantly, they are Magento specialists who can help you achieve excellence in eCommerce.” that links to “find a solution partner

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    Imagine 2013 Videos Are Live

    Videos of the 2013 Imagine eCommerce Conference events are now live. Catch up on event highlights, inspirational keynote speeches, and exciting Magento product demos. Watch now and be sure to share your favorite moments!

    Calling Advanced Magento Developers

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    The checkout series of courses are designed to help advanced Magento developers dive into the architecture for specific areas of the checkout process. This knowledge enables the developer to customize and extend the checkout process for your business needs according to best practices. The following courses are now available:

    Magento Checkout – Part I: Shopping Cart & Price Calculations

    Learn To:

    • Identify and describe key elements of Magento Shopping Cart architecture
    • Customize/extend the process of adding products to the Cart
    • Use “Quote”, “Quote Item”, and “Quote Address” operations for creating new extensions and customizations
    • Identify and describe the “Total Models” schema in Magento
    • Use the “Total Models” architecture for extending/customizing the price calculation in the Magento Shopping Cart

    “I was impressed by the amount of planning that had gone into creating this course, and I’m very happy with the new skills the instructor was able to teach me.” – Julian Read, Web Developer

    Magento Checkout – Part II: Onepage Checkout

    Learn To:

    • Trace the flow of steps and data during Onepage Checkout
    • Describe how to perform several types of customizations

    Special Checkout Bundle: Purchase Checkout I, II, III and IV together and get 20% off (regular price $1550 – discount for the bundle $1250) * Next Checkout I series kicks off on May 6!

    Magento Checkout – Part III: Shipping

    Learn To:

    • Create new shipping method
    • Customize/extend/debug existing shipping methods
    • Customize shipping rates calculation

    “Fast-paced; attention-grabbing and highly technical. This course knocked my socks off!” – Phillip Jackson, Senior Interactive Developer, Something Digital

    Magento Checkout – Part IV: Payments

    Learn To:

    • Create new payment method
    • Customize/extend/debug existing payment methods

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    *Purchase at least one (1) seat in each of Magento Checkout Part I, Part II, Part III and Part IV within the same shopping cart and receive a fixed amount shopping cart discount of $300. This is an automatic discount and no coupon code is required. This discount cannot be combined with any other Magento U discounts or promotions.


    Highlights from Magento’s 2013 Imagine eCommerce Conference

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    Last week, 1500 developers and merchants from 45 countries descended upon the M Resort in Las Vegas for the 2013 Imagine eCommerce conference to network and share their ecommerce ideas, innovations and best practices around the Magento Platform. Here’s a recap of the most memorable moments and takeaways.

    Day One

    Day One focused on how Magento is driving quality in the marketplace and how developers and technology partners can achieve further ecosystem success. The day concluded with sessions on best practice search engine optimization techniques and a networking “BarCamp” event for developers to learn about a myriad of Magento topics in short, rapid-fire presentations. Among the most popular topic “tracks” were “Developing Magento Apps using the Mobile SDK,” “Previewing Extensibility in Magento 2” and an “Open Forum” with Magento Chief Technology Officer, Matthew Mengerink.

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    Day Two

    Day Two kicked events into high gear, with keynotes from eBay Inc. Chief Executive Officer John Donahoe, Magento Co-Founder and Chief Operating Officer Roy Rubin, Jeff Jordan of Andreessen Horowitz and Magento Chief Technology Officer, Matthew Mengerink.

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    Roy Rubin was the day’s first main speaker. He addressed Magento’s amazing year of growth for both the platform, as well as for the customers and ecosystem worldwide. He also spoke to the conference theme — “The Art of Commerce” — and inspired the audience by conveying to them that they are the artists, and with the Magento tools available, they have the continued ability to create something powerful and unique.

    Rubin was followed by John Donahoe, whose keynote focused on how technology is “obliterating” the lines between online and offline, calling it all “connected commerce.” In this commerce revolution, he said, the individual is at the center and the consumer is in charge. Jeff Jordan, meanwhile, spoke to existing trends in the ecommerce market, like the physical retailer disadvantage and show-rooming 2.0, and Matthew Mengerink closed out the morning keynotes with a discussion on how to push the boundaries of how we think about things and how the commerce of today no longer marries yesterday’s principles.

    Afternoon breakout sessions from the technology and business tracks were standing room only, and included topics ranging from “Creating Successful Magento ERP Integrations,” “SEO/SEM Trends for 2013” and “Where, Why, and How of Responsive Web Design.” In particular, Roy Rubin highlighted how Magento is leveraging the power of eBay Inc. to create an even brighter future and that moving forward, “this will translate into more benefits for merchants.”

    Day Two concluded with a keynote by Sharon Meers, Magento’s Head of Enterprise Strategy, who took to the stage to share Magento’s tremendous success within the fashion industry. She kicked off the segment with a discussion of how Magento Enterprise Edition has become the platform of choice for many of the world’s most prestigious brands and concluded with a live, fashion runway showdown with 14 models showcasing the latest looks from Magento customers Custo Barcelona, Erin Fetherston, Missguided, Nanette Lepore, Paul Smith, Rebecca Minkoff and Zadig & Voltaire.

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    Day Three

    Jimmy Duvall, Head of Product for Magento, introduced the Magento Enterprise 1.13 release and spoke to how the release was designed to enable large and growing merchants to scale more effectively and support even greater numbers of visitors and buyers to their core eCommerce sites, while streamlining their back-end operations.

    PayPal Chief Technology Officer James Barrese also addressed the crowd on Day Three and announced that two new PayPal extensions – “order ahead” and “in-aisle selling” – would immediately be available on Magento Connect.

    Closing out the morning session was “Freakanomics” co-author Steven Levitt, who captivated the audience with his anecdotes and stories. His most poignant messages were that people don’t spend enough time thinking about ideas, and that we often overlook even the most obvious ones. Further, he exclaimed that we can make up for the low quantity of ideas by the high quality of ideas. Even one or two breakthrough ideas per year from each of us can help bring about great change, he said.

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    For more detailed write-ups and recaps of the Magento conference, be sure to check out the Imagine website and stay tuned for more photos and videos from the event.


    Introducing Magento Enterprise Edition 1.13

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    We’re excited to announce that the newest version of Magento Enterprise Edition– version 1.13 – is now available.

    There are thousands of merchants doing many different and innovative things on Magento Enterprise – from revolutionizing how customers buy eyewear to building mobile salesforce automation applications for a global sales team. But there is one thing that Magento Enterprise merchants are ALL doing….GROWING!

    As our merchants grow, we need to ensure that Magento continues to grow with them. That’s why we’re excited to announce Magento Enterprise 1.13, the most powerful and scalable version of Magento ever.

    Key performance and scalability enhancements of Magento 1.13:

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    Optimized Indexing

    We’ve optimized the Magento Enterprise indexing process to enable significantly faster indexing with limited to no impact to the customer’s shopping experience. This will make it easier for you to add and update products more frequently while ensuring your URLs, promotions, navigational menus and product search tools are always completely up to date, while never slowing down the performance of your online store.

    The introduction of incremental indexing reduces the need to perform a full re-index and most indexing operations are now automated – saving you and your staff time and energy to focus on revenue-generating activities.

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    Improved Caching

    The full page caching capabilities in Magento Enterprise help ensure that high volume pages load quickly. We’ve improved our caching to enable even greater performance by invalidating only relevant pages making it easier to cache content without affecting site performance for your customers. Improved caching performance also drastically reduces server load enabling your to store to support even larger traffic volumes while conducting back end operations.

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    Speedier Checkout Flow

    1.13 showcases tremendous improvements in further speeding up the checkout process by reducing page load times for browsing and placing orders. Faster checkout can significantly improve your customers’ shopping experience and customer satisfaction.

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    Enhanced Tax Calculations Algorithms

    This latest version of Magento Enterprise Edition improves tax calculation algorithms eliminating potential rounding offsets that can be displayed on buyer facing screens. This release also provides additional support for Canadian tax requirements.

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    Functional Improvements

    We’ve also made approximately 350 functional improvements in key areas including in the web store and shopping cart, admin order creation, import and export functionality, web API components and payment methods.

    When it comes to Magento’s ability to scale, Enterprise Edition 1.13 is the most dramatic step forward in this history of our platform, and we’re confident 1.13 will support you through your next level of success in whatever innovative way you utilize Magento.

    You can get all the details about Magento Enterprise Edition 1.13 here

    Ready to take your business to the next level? Contact us and we’ll help you get started.

    If you’re already a Magento Enterprise customer, you can immediately access the new 1.13 release in the My Account section of the Magento website.

    We hope you enjoy these new capabilities and we look forward to helping you achieve even greater eCommerce success.


    Meet the Finalists for the Magento Most Innovative Enterprise Site of 2012 Award

    We’re proud to announce the finalists for the Magento Most Innovative Enterprise Site of 2012 award. All Magento Gold and Silver Solution Partners were invited to submit entries on behalf of clients whose sites went live during 2012. The finalists were chosen from a wide range of submissions, representing the best examples of “The Art of Commerce” in action. The submissions were evaluated by a cross-functional team of Magento experts, and judging criteria included design, user experience, integrations, customizations, and achievement of specific business goals.

    Here are the finalists for the Most Innovative Magento Enterprise Site of 2012:

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    Delicious Karma, submitted by Magento Silver Solution Partner Rocket Web

    Blending the artisanal-foods community with a passionate online community of food lovers, Delicious Karma, aimed to bring “Farm to Table” to life by enabling customers to learn, discover, and buy hard-to-find gourmet foods. After evaluating multiple platforms, Magento was selected for its flexibility, scalability, and feature set. The rewards functionality, private-sale functionality and a CMS creation of a web-based dashboard for users were combined with deep social-media integration to create a cutting-edge business model that has driven the acquisition of thousands of new users and a 40% repeat-purchase rate. According to founder, Jim Ritchie, “Magento has enabled us to build something not previously possible.”

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    Erno Laszlo, submitted by Magento Gold Solution Partner Pod1

    Erno Laszlo is a leading manufacturer and retailer of scientifically-created beauty products, based on the formulas of Dr. Erno Laszlo, dermatologist to the Hollywood stars of the 1950s. The company turned to Magento for a site that showcases their products while delivering dermatological expertise, enabling customer and expert interaction, and reaching a new, younger audience. Key to their soaring customer engagement and 40% improvement in site-visit duration are a unique product finder, the bundling feature and an integrated content management system that includes recommendation videos of expert opinions and customer testimonials.

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    Heath Ceramics, submitted by Magento Gold Solution Partner AOE Media

    Heath Ceramics is a manufacturer and retailer of ceramic tableware and tile with a legacy of producing functional, unique products since 1948. Heath leveraged Magento’s flexible content management system to create a new online store that would provide visual appeal, manage complex customer experiences and deliver scalability and tight integration. Unique full-category sorting, a convenient virtual gift registry and a CMS tool integrated to manage video, brand communication, and how-to and design guides were essential in generating considerable online growth for Heath, including a 30% increase in revenue their first full year on Magento. Catherine Bailey, Owner of Heath, beams, “Our customer experience captures the beauty, richness and depth of our products.”

    Congratulations to our three finalists and thanks to all the partners and customers who submitted entries for the 2012 award. We were delighted to see so many examples of “The Art of Commerce” built from the freedom and flexibility of Magento. Check back Wednesday, April 10 for our announcement of the winner of Magento Most Innovative Enterprise Site of 2012.


    Magento Introduces New Services at Imagine 2013

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    Magento U Launches Certification for Front End Developers

    In late 2011, we created Magento Developer Certification to help experienced Magento developers differentiate themselves from their competition. This certification helped developers market their expertise to the growing number of Magento merchants and partners, and it increased their value and income. In one year, more than 1,400 developers have earned Magento Developer or Magento Developer Plus Certification, and we have seen a growing demand for certifying other sets of skills.

    To meet this demand, the Magento U team is excited to announce the launch of Magento Front End Developer Certification (FEDC). This latest addition to the Magento Certification Portfolio verifies that professional front-end developers have the skills and experience to implement user interface-related changes on Magento Enterprise Edition and Magento Community Edition websites. We look forward to helping you earn this important credential and join the elite group of Magento-certified developers. Don’t just tell your clients you are good; prove it with official certification from Magento.

    Learn more about the Magento Front End Developer Certification.

    ECG Launches Business Analysis Service to Reduce Cost and Increase Speed of Complex Magento Deployments

    Magento’s in-house consulting services organization, Expert Consulting Group (ECG), is excited to announce its new Business Analysis service! This service is aimed at Merchants and Solution Partners who are planning a complex Magento deployment and need to be familiar with the deep, native Magento functionality. ECG’s familiarity with Magento’s specific capabilities and workflows, how Magento interacts with other systems, and eCommerce best practices will help ensure the optimal level of customization and quick time to market.

    ECG business analysts will provide on-site analysis and expert consulting to guide organizations in crafting functional and system integration requirements for customization that extends beyond Magento Enterprise Edition’s native functionality. Key benefits for merchants and solution partners that utilize this service include:

    • Reduced deployment costs and faster implementation
    • Alignment of business needs with native Magento capabilities
    • Ability to leverage the full functionality of Magento as applicable
    • Access to Magento functional and eCommerce best practices
    • Detailed project lifecycle documentation & methodology

    To learn more about this new service, contact the ECG team at consulting@magento.com, or request a quote at magento.com/consulting/request-quote.