PrestaShop Beta Program – Questions & Answers

Last Tuesday, after many months of hard work, we were thrilled to announce that our latest project, a revolutionary cloud ecommerce solution, was made available for Beta testing. What’s so special about this cloud ecommerce solution? Well, for starters, it’s … Read more

5 Examples of Ecommerce Product Pages That Convert

The Internet is a gateway to an infinite number of products that online shoppers can choose from. If shoppers are not convinced by your product pages, they can easily leave your site and for your competitors’ shop. That is why … Read more

29 N Under, an Apparel Retailer, Migrates from Facebook to PrestaShop and Grows 1000%

In this success story, we’re introducing you to a PrestaShop store with a unique concept – “Dresses under $29”. No matter which item you select from 29 N Under’s online store, you’re guaranteed to pay no more than $29. This … Read more

E-commerce Paris 2014: Visit PrestaShop at the e-commerce event of the year

Once again, E-commerce Paris is the place to be for all major players in the online sales industry. Will you be there? We will! From September 23-25, 2014 visit PrestaShop at booths B041 and C041 in an exhibition space entirely … Read more

Vote for PrestaShop! for the 2014 People’s Choice CMS Awards

Thanks to all the nominations from the community, PrestaShop has been selected as a finalist in two categories for the 2014 People’s Choice CMS Awards! Help us win by casting your vote today. It only takes a minute! Your vote … Read more

How to Leverage Pinterest for Your Online Store

Pinterest is a social media platform on the rise for online businesses. It boasts 135 million daily visitors, has more traffic than LinkedIn, Google+, and YouTube combined, and is only second to Facebook in driving users to a company’s website. … Read more

The Complete Introduction to Ecommerce Blogging

For years, blogging has proved to be the most effective inbound marketing method for online businesses. Ecommerce sites that blog successfully are driving more relevant traffic, increasing brand awareness and creating shareable content. This complete introduction to ecommerce blogging will … Read more

Why Bootstrap Has Matched the Hype

Bootstrap is no longer a buzzword in web-design. It has become a full-fledged action verb. “Are you having trouble starting your web-design project? Just Bootstrap it.” When a brand name like Twitter Bootstrap becomes an informal everyday word, you know … Read more

The Anatomy of Ecommerce Return Policies

A clear and comprehensive return policy reinforces credibility and is crucial for building customer trust. As an online merchant, a return policy helps you reduce the time spent on refunds, address customer concerns and increase profitability. So what should it … Read more

How to Install PrestaShop | Video Tutorial

If you are looking to learn how to install PrestaShop, you came to the right spot. This easy to understand video, created by PrestaShop Forum Moderator, Fabio Porta aka Nemo1, introduces the 1.6 version of PrestaShop and teaches you step-by-step how to … Read more

4 Essential Tips To Improving Your On-Site Search Engine

This week we welcome Steve Chou, co-owner of Bumblebee Linens and MyWifeQuitHerJob.com. Within a year of launching, Steve’s online store – Bumblebee Linens – successfully netted over $100,000 in sales. Yes, that’s right – 6 figures in one year. He … Read more

August Staff Picks: Top 3 Features to Help You Sell More

In an ever growing and competitive online market, you are always looking for the right tools and features to help you sprint ahead. Our team has selected this month’s top 3 PrestaShop features to help you sell more. Best of … Read more

Infographic: Back-to-School Shopping and Ecommerce 2014

It’s that time of the year again, students and families around the world and especially in the United States are shopping for all their school year essentials. According to industry research, more and more of these shoppers are purchasing online … Read more

Reader Survey: Tell us what ecommerce topics matter to you!

Dear readers, your opinion matters! Please take our quick, 1-minute survey to tell us what topics you’d like us to cover on the blog.

Optimize your Ecommerce Site for Social Gift Giving

Finding the perfect gift is never an easy thing to do. According to Hubspot, 64.8% of consumers are turning to social media sites to find a perfect gift. To help PrestaShop merchants capitalize on this growing trend, we are introducing … Read more

PrestaShop World Tour: Meet Sweet Isabelle, a Canadian Online Store Turned Bakery

Canada is a fascinating and complex country for ecommerce. With two official languages (English and French), e-merchants have to work harder just to accommodate customers in their country. This however, is also a huge opportunity for merchants to quickly expand … Read more

6 Time-tested Ways to Reduce Abandoned Shopping Carts

Did you know that for every 1 shopping cart converted, 2-3 of them are abandoned? According to BI Intelligence, the global average rate for abandoned shopping carts is 71.2%. Want another staggering statistic? The estimated value of these shopping carts … Read more

PrestaShop v1.6.0.9 is available for download!

Today we released the latest version of PrestaShop, v1.6.0.9. In this new version, our development team responded to the feedback coming from 69 users in our amazing community! Thanks to their great contributions, you will find lots of enhancements plus … Read more

DIY Ecommerce Guide to Gorgeous Product Photography

When it comes to ecommerce and online retail, there’s no denying that product photography plays a huge role in customer purchasing behavior. Using beautiful, high-quality images to showcase your products will be your store’s biggest asset for increasing conversions. We … Read more

SEO Experts | Neil Patel of KISSmetrics and QuickSprout Gives SEO Advice for Ecommerce

We welcome Neil Patel, co-founder of Crazy Egg, KISSmetrics and Hello Bar. He has cemented himself as a top marketing authority. Forbes named him one of the Top 10 online marketers. Even President Obama recognized Neil as a top 100 … Read more