7 Strategies to Implement When Your Website Traffic Drops

Traffic was never an issue for you until one day “BAM!”, your site traffic drops. Your once bustling online store is quieter than a ghost town. Potential customers have suddenly disappeared and you’re left with an online store with no … Read more

Ecommerce: must-have payment methods in Europe

Exciting times lie ahead: your ecommerce business is growing and you’re finally in a position to begin exploring opportunities across the border. So, how do you prepare your ecommerce business for cross-border selling? Which key elements should you consider and … Read more

Ecommerce Design: How to Find the Right Logo for Your Online Store

Finding the right logo for your online store is one of the most important decisions you’ll make as an online merchant. As legendary Logo Designer Paul Rand says, “A logo is a flag, a signature… a street sign.” Your logo … Read more

How to Install PrestaShop : The Complete Guide

If you are searching how to install PrestaShop, you came to the right place. With nearly 4 million downloads and over 185,000 active stores, installation tutorials are always a popular request. Thankfully, there are tons of resources online to help … Read more

PrestaShop World Tour: We’re hanging out in Peru with Wataweb!

Ecommerce in Peru is unlike anything we’ve seen so far. This ecommerce market is not only in its early stages of development but is also fighting to change consumer behavior. We’ve met with Wataweb, a local web agency that builds … Read more

10 Free Tools for Every Ecommerce Professional

Whether you’re an online store owner that’s just getting started or you’ve been running your store for years, you can always benefit from new online tools to enhance your online business. Here is a list of the top 10 free … Read more

Ensuring safe payments with online bank transfers

Even the most experienced of online shoppers still wants to have a sense of security when paying for goods online, especially if they are not yet familiar with your online store. Building your visitors and potential buyers’ confidence is essential: … Read more

GitHub Tutorial Instructions for Beginners

With 25,000+ commits from 175+ contributors in only 18 months, PrestaShop’s GitHub branches are an enormous success. Use this Github Tutorial to join in on the action. Staying true to our commitment of being Open-Source, our GitHub Repositories are becoming … Read more

PrestaShop World Tour: What’s going on in Brazil!?

Here we are, in the most dynamic ecommerce market in South America: BRAZIL! Brazil is truly a country of entrepreneurs. They embrace the culture of building your own business and the popularity of online commerce makes it even easier for … Read more

Examples of Ecommerce Marketing Emails that Work!

Your customers’ inboxes are constantly flooded with marketing emails from retailers – so how can you make your communication stand out? Email marketing is becoming increasingly more important for ecommerce businesses in order to build customer loyalty, increase conversion rates … Read more

Canada: 7 tips on Fraud and Risk Control for Ecommerce

Now, more than ever e-merchants must reassess and review their risk management and loss control procedures. With internet fraud on the rise again, according to Kroll’s Global Fraud Report – ‘69% of Canadian companies were affected at least by one … Read more

E-Marketing Tips to Make the Most of Spring Holidays

Finally, spring has sprung! It’s time for online merchants to start planting promotions and marketing plans to make the spring holiday sales bloom! According to the National Retail Federation, last year U.S consumers alone spent an estimated $17.2 billion for … Read more

We’re hiring Country Managers! You could represent PrestaShop in your home country!

Are you driven, passionate and curious? Do you have refreshing ideas to bring to the table? Think you can keep up with our fast paced work environment? If this sounds like you, then we have the perfect job opportunity to … Read more

PrestaShop World Tour: In Auckland with Linden Leaves!

Now a days, every brick and mortar store is joining the world of e-commerce and PrestaShop has helped many merchants do so. In fact, no matter what you go in New Zealand, you’ll hear all about local mom and pop … Read more

Sell More Online: 8 Tips for your Product Descriptions

For most online merchants, product descriptions may seem like a no brainer, an obvious necessity to selling online. However, too many merchants are missing out on sales and traffic as a result of poor quality product descriptions or even worse … Read more

5 Creative Online Business Ideas – Ecommerce Inspiration

It’s true. The online business market is oversaturated with the most popular and trendy products – but what about those entrepreneurs that didn’t jump on the “just a fad” bandwagon? These brilliant innovators are the reasons you ask yourself: Why … Read more

PrestaShop World Tour: New Zealand Flower Shop Auckland

Here we are in New Zealand, a completely different e-commerce experience from the other cities we have visited so far. New Zealand has a great sense of pride for local businesses and there is nothing more important than going out … Read more

Choosing an Online Payment Service Provider to Boost Conversion and Protect your Business

An online payment service provider should allow you to accept payments from customers and protect your business against fraud. But choosing a payment service provider for your online store can easily become a headache. There are often numerous and similar … Read more

5 Secrets for Better Ecommerce Conversions

No matter how big (or small) your online store, you’re always looking to convert visitors. Your conversion rate is essentially the life line of your online business. Ecommerce conversions cover a wide range of activities from purchasing products to subscribing … Read more

Share the Love for PrestaShop 1.6

Now that PrestaShop 1.6 is released, what do you think? We’d love to hear back from merchants, developers, designers and anyone who has tried out our new version. We carefully crafted 1.6 based upon the needs of online merchants, just … Read more