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Magento welcomes WebShopApps as the newest Platinum Industry Partner. Established in 2008 and a Gold Industry Partner since 2011, WebShopApps has been a consistent, innovative leader in the development of eCommerce shipping solutions, with their products in use on a large number of sites worldwide. Because of their success in the Magento community, they have been hand selected to join as a Platinum Industry Partner. “We’re truly honored to be a Platinum partner of Magento’s and feel this speaks to our years of dedicated work within the Magento community,” says WebShopApps owner Karen Baker. “But it’s also a direct reflection of the support and loyalty we’ve received from the many thousands of merchants who have utilized our products over the years. Our sincere thanks and appreciation goes out to each and every one of them.” WebShopApps has marketed over 40 advanced shipping extensions to date, and they show no signs of slowing down in 2013. At this year’s Magento Imagine eCommerce Conference, WebShopApps announced a partnership with the logistics company Cerasis on a new freight shipping extension, and also demonstrated an all-in-one, cloud-based shipping interface called ShipperHQ. Visit WebShopApps at www.WebShopApps.com Or learn more about ShipperHQ at http://www.ShipperHQ.com
The February 2013 edition of Tom Robertshaw’s quarterly eCommerce survey reports that Magento is the leading eCommerce platform among Alexa’s top one million sites for the third year in a row. The survey analyzed the platform signatures of the Alexa top one-million websites and found that 26% of them are using Magento. Not only is this a 30% increase in market share since the February 2012 report, it is almost triple the number of sites using the second and third place platforms. This year, the survey also looked at the top 100,000 busiest sites and found that Magento powers 28% of the store sites on that list, which is more than double the number of stores using our closest competition. “Our business keeps growing for one simple reason,” says Magento founder, Roy Rubin. “Our customers are succeeding.” Thanks again to Tom Robertshaw for this survey, and to all of the merchants, developers, partners and community members who have found success on Magento platforms. About Tom Robertshaw’s Survey: The survey takes the list of the top 1 million sites as provided by Alexa (an Amazon-owned company). It then fetches the HTML document for the home page and analyses against a library of over 225 platform signatures that have been written. The accuracy of the survey is being improved with each edition as signature rules are added and reviewed. Want to know more about how leading companies are succeeding with Magento? Read our Customer Success Stories.
Magento is proud to announce AdRoll, one of the most widely-adopted retargeting platforms, as a Silver Industry Partner and a Silver sponsor of this year’s Imagine eCommerce conference. AdRoll helps businesses of all sizes re-engage potential customers who’ve already expressed interest in a brand with precise display ads across the web and on Facebook with Facebook Exchange (FBX). With their LiquidAds dynamic ad product, AdRoll takes personalization to the next level – enabling advertisers to retarget visitors with ads featuring the exact products they were recently browsing and recommended products for that specific person. AdRoll makes sophisticated advertising technology that previously required extensive integration and large budgets easy-to-use and cost-effective. AdRoll’s extension will allow Magento users to:
In the ever-changing world of ad tech, it’s become clear that retargeting is a critical part of a marketer’s toolkit and will only continue to grow in importance over the next few years. Check out AdRoll’s Integration on Magento Connect Today!
Magento welcomes aheadWorks to the Industry Partner Program as a Platinum Partner. With over 100 high-grade extensions and themes used by more than 25,000 Magento merchants, and 40+ official partners in 100 countries, aheadWorks is one of our most active partners. aheadWorks is committed to serving Magento merchants with continued releases of easy-to-use modules for Magento Community, Enterprise and Go. Artyom Rabzonov, the CEO at aheadWorks, states, ‘Platinum Partnership is much more than a shiny badge on the website. It acknowledges our expertise in Magento extensions and theme development.” “We participate in many Magento events and are always ready to support the Magento ecosystem,” said Rabzonov. Magento merchants are also welcome to take advantage of these aheadWorks services: OnPulse (Magento mobile administration) aheadCommerce (storefronts for tablets) aheadMetrics (the ecommerce store analytics) aheadWorks is a sponsor of 2013 Imagine eCommerce Conference. If you are going to be at Imagine you can meet the aheadWorks team in the Imagine Marketplace.
Magento knows that creating a seamless, end-to-end online shopping experience for your customers is critical to the success of your online store. It is important to think beyond set-up and marketing and consider what happens after your customer completes an online transaction. Shipping, delivery and tracking are part of the operational logistics behind eCommerce that can help your business stand out from the competition. Magento has partnered with Canada Post, the only company to deliver to each of the 15 million Canadian business and residential addresses, to provide more choice and flexibility when it comes to shipping, delivery, tracking or returns for Canadian online shoppers. New extensions that connect with Canada Post are now available on Magento Connect. By empowering online shoppers with greater transparency and control over decisions related to these key areas, you can help enhance long term customer loyalty and satisfaction. Canada Post’s strategic integration with the Magento platform will better enhance the Canadian consumer’s online shopping experience. This means your customer never has to leave your online store, from first click to the last leg of item delivery. So what can you expect from the new Magento Canada Post extensions?
You can choose from two Canada Post extensions from Magento Solution Partners. To learn more about the new features and functionalities, visit www.magentocommerce.com/magento-canadapost. Register for the Canada Post webinar on March 20th at 9AM PST
ShipStation, based in Austin, recently joined the Industry Partner Program as a Silver partner to help bring value to our Magento community. As a web-based shipping application, ShipStation helps thousands of merchants, most of who ship through multip…
Magento congratulates Gold Solution Partner Precision Dialogue for being recognized as a “strong performer” in a Forrester Wave Report. Forrester Research, Inc., a leading global research and advisory firm, recently released a report titled “The Forrester Wave™, Customer Engagement Agencies” (Q4 2012). The report focuses on a new breed of company that has emerged in recent years, customer engagement agencies (CEA). Forrester defines CEAs as agencies that focus on defining customer-oriented business strategies and mapping them to tactics and execution. They help clients maximize customer profitability and optimize customer experiences by applying data and analytics to every interaction. Forrester invited more than 50 agencies that deliver cross-channel, data-driven customer engagement strategy and services to participate in the study. Precision Dialogue was one of only 13 companies to be featured in the final report. Using a combination of client surveys, detailed case studies and executive briefings, participants were evaluated based on current offering, strategy and market presence. Precision Dialogue (known as Metrics Marketing before November 1st) finished as a “strong performer.” The report provided the following assessment of Precision Dialogue’s capabilities: “Clients praise the agency’s strategic thinking across marketing, operations, and customer management, which it supports with rigorous ROI-backed business rationale.” Precision Dialogue received the highest scores among all participants for business strategy capabilities and among the highest scores for analytics capabilities and technology integration. Precision Dialogue is the only Magento Solution Partner to be recognized in Forrester’s Customer Engagement Wave Report. To download a complimentary copy of the report, please visit http://www.precisiondialogue.com/forresters-cea-wave-report. Congratulations Precision Dialogue!
Tell us about BareBones WorkWear We’re a retailer that has provided useful apparel, footwear, and accessories for work, life, and outdoor for over 15 years. We have five retail stores in Northern California and a successful online store at barebonesworkwear.com. Why did you select Fanplayr’s Smart & Targeted Offers Platform? BareBones pricing policy is a no-nonsense, every day discounted price. We don’t raise our prices, just to offer a discount. When we do offer purchase incentives, we want to make sure programs are well thought out, targeted at specific customers segments and that we maintain visibility and control over coupons collected and redeemed. Fanplayr gives us all this and more. What has your Fanplayr deployment strategy been? We first added Fanplayr’s tracking code to our site, and after three weeks we received a detailed report outlining detailed profiles of visitors’ behavior, for both those that converted and those that did not. We then set up campaigns targeted at profiles that would most likely be persuaded into purchasing through offers. We were also able to exclude segments that we felt did not need purchase incentives. We also added minimum purchase incentives at strategic points during the sales process. Do you view Fanplayr’s Smart & Targeted as a strategic tool? Absolutely. Unlike other discount campaigns, with Fanplayr we can pinpoint who and when to target, with complete visibility into the effectiveness. We can make real-time adjustments to live campaigns without disrupting traffic flow. Since launching Fanplayr’s Smart & Targeted platform, we’ve seen significant improvements to our conversion rates and average order values. We’re also pleased with Fanplayr’s performance-based pricing model where we pay only on successful purchase transactions. In a short period of time, Fanplayr has become an instrumental marketing tool for us.
Yotpo is a new Magento Silver Industry Partner, specializing in social reviews. They boast an impressive 10% conversion rate of shoppers-to-reviewers. And they do it for free. How does Yotpo do this? Their most effective feature is called Mail After Purchase. This feature automatically emails shoppers, at a set time after purchase, encouraging them to leave a review. Yotpo has developed proprietary technology that enables shoppers to leave reviews inside the emails, making the process easy and effective. This feature alone is responsible for over 90% of reviews. What’s more, it helps turn one-time shoppers into repeat customers, by referring them back to the shop. In addition to generating many more reviews for shops than other review systems, Yotpo has figured out how to use these reviews to help shops generate more sales. Yotpo encourages reviewers to post their reviews directly to their social networks. This maximizes the visibility of the reviews, and promotes the shop being reviewed to new prospective buyers. Moreover, Yotpo allows shop owners to connect their business’ social pages to Yotpo, and automatically publish new reviews to their community. This encourages social conversation which drives both new and return customers to the site. Yotpo provides Magento shop owners with deep analytics to help them better understand their customers. Furthermore, they provide useful moderation options: shop owners can choose which reviews to publish and which to hide. A nice bonus is that Yotpo is already translatable into many languages, and they provide an easy platform for shop owners to translate the widget into the language of their choice. For more information, please refer to Yotpo’s extension page in Magento Connect: http://www.magentocommerce.com/magento-connect/yopto-reviews-5759.html
Your participation is requested. SignatureLink, a Magento Gold Industry Partner, is conducting a comprehensive payment fraud survey and analysis for the eCommerce industry. This brief, multiple-choice survey is your opportunity to contribute to an educational study of Magento users. You will also learn how your business stacks up against the Magento ecosystem in regards to fraud practices. The survey results and analysis will be used to update and educate the entire Magento community on current payment fraud trends, technology, and best practices. All participants will receive an advance copy of the completed survey with analysis and a VIP invitation to attend a webinar in which the results of the survey will be discussed. Additionally, the survey results and study will be the topic of a breakout session at this year’s Imagine eCommerce Conference, April 8–10 in Las Vegas. In appreciation for your participation, SignatureLink will randomly select two survey participants to receive a new iPad 3 or iPad Mini. The winning participants will receive notification within five days of the survey closing date. Your company name, website address, and personal contact information collected in the survey will not be shared, disclosed, or sold to any outside party. Your email address will be used only to verify your submission and send notification if you are selected as a winner. To complete the survey, visit http://www.signaturelink.com/magento-2013-fraud-study.html.
Enterprise Edition: Driving Magento’s Growth Throughout Magento’s history, we’ve pushed ourselves to evolve our product and service offerings in order to support the growth and success of our customers. In the past couple of years, much of our growth has been driven by the widespread adoption of our Enterprise Edition offering. This product’s unique combination of features, flexibility and low total cost of ownership has attracted businesses ranging from industry-disrupting startups to established brands transacting hundreds of millions of dollars online. And our being part of eBay Inc. is accelerating this growth by opening up new opportunities for our customers and partners to access industry-leading capabilities and resources. Innovation to Support Customer Growth To help support the continued growth and success of our Enterprise customers, we are introducing innovations across every area of our business in the first half of 2013. The first of these moves is focused on strengthening a key driver of customer growth and success: the Magento As our merchants’ needs become increasingly sophisticated, they need to feel confident that they can find the right Solution Partner to help them build, deploy and grow their online business. We’re strengthening our Solution Partner program to ensure that every Magento Solution Partner has demonstrated:
Raising the Bar for Solution Partners We’re raising the bar for our partners by requiring them to meet more rigorous criteria, and by providing them with the resources they need to deliver the best possible Magento Enterprise implementations. The updated program includes:
Introducing Magento Associates We recognize that there are hundreds of system integrators worldwide that work with Magento but may not meet the requirements of the updated Solution Partner Program. We’ve created the Magento Associate program as a way for these companies to create or maintain a relationship with us while strengthening their Magento practice. Our goal is to help Magento Associates develop the skills they need to become Magento Enterprise experts and engage in Enterprise implementations. These companies may or may not have the goal of joining the Solution Partner program, but we will provide them the resources and opportunity to do so if they choose. By building both our Solution Partner and Associate programs, we’ll maximize the opportunities for the healthy growth of our ecosystem, while ensuring that only the most qualified companies are designated as Magento Solution Partners. Looking Forward Our commitment to customer growth success doesn’t stop there. In the weeks leading up to the 2013 Imagine eCommerce Conference we’ll be rolling out other enhancements to our product and service offerings that will set the foundation for our next wave of growth and the growth of our customers. Stay tuned for details on these efforts in the weeks ahead. These new additions to the Magento family will continue to further position Magento Enterprise Edition as the solution of choice for innovative, agile online merchants. Our thanks to the merchants, Solution Partners, Associates and community members whose passion and commitment continues to fuel the growth of Magento.
BoostMyShop is a Magento Silver Industry Partner for the second consecutive year. Founded in 2009, the French based company solidifies its standing on the cutting edge of Magento extensions, zeroing in on the logistical solutions for stock managemen…
Skrill is a Magento Silver Industry Partner and offers payment solutions to fit the needs of all sizes of shops. There are 2 payment solution options available from Skrill on Magento. For merchants processing over €50,000 per month, Quick Checkout Enterprise (QCE) offers a one-stop-solution for all domestic and international payment processing. QCE is a white-label payment processing solution, for global businesses that require best-in-class platform functionality, customisation and a reporting/analytics interface. QCE is connected to multiple card acquirers throughout Europe and offers a full suite of local payment options, as well as mail order/telephone order (MOTO) payments. Popular features include:
For those processing under €50,000 per month, the ideal solution is Quick Checkout (QC) which enables merchants to be up and running within 72 hours, through a single integration and contract. This customisable and flexible PCI certified solution allows seamless direct payment processing.
Contact Skrill for more information: Magento@skrill.com
The destruction wrought by Hurricane Sandy has left many families, communities and businesses on the East Coast struggling to rebuild their homes and neighborhoods in the midst of the busy holiday season for families and businesses. As part of our ongoing commitment to our valued merchants, customers and partners, eBay Giving Works and PayPal have committed to financial donations. With so many impacted by Sandy, the Magento team also wanted to do our part to help with the rebuilding effort. Magento territory sales manager Chris Simmons, a NJ native, wanted to help his fellow New Jersey Tech Meetup members around their healhoboken.org initiative by working with the Magento team to donate a Magento Enterprise Edition eCommerce platform license. With over 50% of Hoboken flooded by Hurricane Sandy impacting schools, homes and hospitals we couldn’t’ be more honored to lend a hand in supporting fundraising to rebuild Hoboken. In addition to the Magento effort, our integration partner Red Stage Networks has pledged to donate development efforts to help build out the site. Healhoboken.org has raised over $26,000 to date and is over a quarter of the way to their goal of raising $100,000 to donate to the Hoboken Relief Fund. You can do your part in helping the cause by purchasing a t-shirt or hoodie online or making a donation of your choice
As 2012 comes to a close, so do our Fall eCommerce Forums. Magento eCommerce Forums give retailers the opportunity to meet eCommerce experts from our ecosystem in their hometown. Attendees learned how our Solution, Industry, and Hosting Partners work …
UK developer Tom Robertshaw recently released the latest edition of his quarterly eCommerce survey. The survey looks at all sites in the Alexa 1 Million that are doing eCommerce, then analyzes those sites to identify which platform is being used. According to the study, once again, Magento topped the field. In fact, the survey found that 23% of all eCommerce sites in the Alexa 1 Million were using Magento – a higher share than any other eCommerce platform. Magento has seen growth in every single edition since the survey began 2 years ago. Robertshaw continues to invest time in improving the survey’s methodology, providing an even clearer picture of which platforms are leading and which are lagging. Our thanks to Tom Robertshaw for creating this valuable tool. And most of all, we thank all the merchants, developers, partners and community members whose rapid adoption of our platform has taken Magento to the top of the eCommerce world.
Online retailers know that fraudulent activity has many long-lasting repercussions beyond the immediate financial hit. Certainly fraud is an inherent risk of doing business, even more so in the card-not-present world of eCommerce. But retailers who are hit hardest by fraud also face a more serious financial risk that could have dire consequences for their business – and it all starts with the chargeback. The merchant is typically out the cost of the product or service and any related distribution costs when a fraudulent transaction happens. This impact is compounded by the bank or processor that assesses fees on the merchant for chargebacks. These fees often increase as more fraudulent activity occurs. If the problem is rampant enough the merchant could lose its ability to accept credit cards altogether – essentially putting them out of business. As we enter the holiday shopping season, minimizing chargebacks becomes even more critical. Kount, a Magento Gold Industry Partner, specializes in helping merchants reduce fraud. One of Kount’s clients, CD Baby, a large online retailer of independent music, experienced a dramatic impact from chargebacks as they were seeing fraudulent activity from both ends of their business model, artists and affiliates. Artists get paid royalties when their music sells and affiliates get paid commissions when they sell music to a consumer. Cyber criminals were using fake identities, stolen music and stolen credit card information to post music on the site as an artist, and then posing as an affiliate selling music. The sophistication of the fraud made it difficult to detect which resulted in a chargeback rate that was costing too much in time, money and effort from the CD Baby team. Kount has worked closely with their team to dramatically decrease fraud’s impact on their overall business, not to mention the considerable time their Controller, Christine Barnum, spent on investigating fraudulent transactions each week. Today CD Baby’s chargeback rate is at .07% – considerably below the Merchant Risk Council’s recommended rate of 0.1% and well under the 2.5% CD Baby was experiencing prior to implementing Kount Complete™. Christine also estimates she spends about an hour a week working on fraud-related tasks, a far cry from 40% of her workweek before Kount’s solution was in place. For the in depth story, visit Integrated Solutions for Retailers Online. While a certain level of fraud comes with the territory of being an online retailer, Kount can help you establish a tolerable threshold for chargebacks so that your business is not crippled by chargeback fees and can maintain a variety of payment options. More importantly, their solution makes it so that fraud does not dictate your future. Got a story about fraud and chargebacks? Contact Kount for more information here.
We’d like to congratulate our Gold Solutions Partner, Precision Dialogue, for winning a Gold Stevie® Award at the 10th Annual American Business Awards for its work on the Akron Brass website redesign. Precision Dialogue leveraged Magento’s platform to build a complete end-to-end redesign that gave Akron Brass the ability to highlight their products and allow visitors to easily search, filter for products and request a quote from distributors. The website was designed to allow individual products to be sent to multiple vendors who would then fulfill their specific portion of the order. In addition, the website is now able to keep customers updated on the overall status and shipment of the order. Take a tour of the Akron Brass site or view the other successful Magento stores Precision Dialogue has built. Hats off to the entire Precision Dialogue team for this fantastic accomplishment.
Thanks to the exceptional dedication and support of the Magento community of 800,000+ members and over 400 solution partners worldwide, Magento is enjoying tremendous market momentum — adding over 100 new enterprise retailers a month and 1000s a month… AddShoppers, a Magento Silver Industry Partner, has released their free social commerce extension for Magento and X.commerce allowing Magento merchants to easily add sharing buttons from Pinterest, Facebook, Twitter, and more to their storefront. With… |
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