Track your Achievements with the New Merchant Expertise Module

It brings us an overwhelming joy to see our merchants come from nothing more than a great idea, all the way to a full-fledged international business corporation. Sometimes it is hard for them to fathom just how far they’ve come. … Read more

Interview with Vekia, our Polish Forum Moderator

In this edition we have the pleasure of speaking with Polish native, Milos Myszczuk. He is a forum Moderator vekia and PrestaShop expert. Read on as Milos shares his experiences, history and expertise with this PrestaShop interview. #Could you please … Read more

Better Product Pages, Better Sales

In this day and age, having a great product to sell online is not enough to ensure success. In order to maximize your potential sales, you must have a beautifully crafted product page. You want to make sure that you … Read more

Oh no! Your customers are abandoning their carts! Problem solved, money in your pocket.

Cart abandonment – it sounds kind of scary, doesn’t it? Well… it is! According to Fireclick, the average rate of customers adding an item to their cart and subsequently leaving it behind is 71.30%. For merchants, that is an extremely … Read more

Make the most of your product images with PrestaShop

In the world of e-commerce, shoppers rarely have the ability to look at – or feel – a product before making a purchasing decision (downloadable products excluded). That’s why product images are so important to the overall success of an … Read more

Top-Four Tips for Increasing the Speed of Your PrestaShop Store

This is article is the third in PrestaShop’s Guest Blogger series. Its content was created by Lesley Paone, a PrestaShop Community member (Dh42) and the owner of Nashville-based Designhaus 42. Is your PrestaShop store slower than you’d like it to … Read more

Poland : a new horizon for e-businesses

Continuing our overview of European e-commerce, today we examine Poland. So what does e-commerce in Poland look like ? Polish e-commerce : the figures Poland is experiencing high growth levels : 24% in 2012, with Internet sales at 4.50 billion … Read more

PrestaShop and Confashion seek to conquer the Polish market

Confashion is the concrete realization of Andrzej Kaluzny’s dream of launching his own brand in the world of e-commerce. The streamlined design of the store was developed by a graphic designer who is also behind the photos and logo. A … Read more

Why the FAQ page is so important in the world of e-commerce

FAQ stands for “Frequently Asked Questions.” Adding this page to your e-commerce website has many advantages and no real drawbacks, other than the time it takes to create. For example, a dedicated FAQ page will help address the basic needs … Read more

Return to the real: Are artisans the future of e-commerce?

Handmade goods have become a the latest e-commerce trend — a result of shoppers’ desire for more authentic online consumerism. The rise of the workshop Many workshops for handmade goods have already been established, and more people are getting into … Read more

PrestaShop Presents the Benefits of Private Sales

Private sales: A market full of potential The idea of an online private sale is simple. Generally high-end items are offered to a select group of shoppers at a reduced price. These are typically temporary deals reserved for people who … Read more

A Shopper’s Guide to Cyber Monday

For those living in an unplugged world, Cyber Monday is the Monday immediately following the Thanksgiving holiday.  It is also known as the busiest online shopping day of the year. Savvy buyers know how to spot a good deal when … Read more

Learn How to Market Your Online Store to the United Kingdom

The U.K. is the leading European e-commerce nation as it continues to benefit from a remarkable e-commerce culture. A highly mature market in 2012, the U.K. has already registered €67.74 billion in online sales. This number represents a growth of … Read more

Sales Tax: The Forgotten To-Do

This is article is the first in PrestaShop’s Guest Blog series. Its content was created by Matthew Grattan of Avalara. The Holiday Season is a time for relaxation and reflection, unless of course you’re one of the many companies launching … Read more

How Best to Prepare Your Online Store for Cyber Monday

Cyber Monday is in nineteen days! Are you and your online store ready for busiest e-commerce shopping day of the year? Many online retailers have already started to prepare for the 2012 holiday season. They have contacted their product suppliers, … Read more

E-commerce: How to Crack the German Market

E-commerce is an industry without borders, and many e-merchants want to know the best practices for preparing an online store to enter the global market.  However, if you own and operate an online storefront in the U.S. and want to … Read more

A Few PrestaShop Design Tips: The Home Page

Without getting entangled in complex theories about the interactions between man and machine, today we’re looking at how you can make your e-store accessible to as many customers as possible. Your goal should be to encourage visitor trust in your … Read more

E-Commerce: Best Practices to Reach a Global Market

What does the European market look like, and how does e-commerce work across borders? A lot of e-businesses looking to export internationally think all they have to do is translate their site’s language, and that’s just not the case.  Before launching … Read more

Improving the quality of your code

By Franck Brignoli – Core developer There is an infinite amount of advice on the best way to write or organise your code. Here we deliver 3 key tips to keep in mind when starting your programming sessions. 1. Write … Read more

Get Your Online Store Ready for the Holidays With PrestaShop

  The holiday season is almost upon us.  Are you and your online store ready? PrestaShop’s Team knows just how important the holidays are for online retailers. We want you to be successful. We want your online store to thrive, … Read more